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Events

Asian E-Tailing Summit 2017 (HKCEC)

As worldwide ecommerce sales continues to grow, the development of online retailing is expected to continue to play a critical role in reshaping the future of cross-border trade and retailing. This year, the Hong Kong Trade Development Council (HKTDC) is organizing a series of ecommerce events to help enterprises and local SMEs gain business insight and take advantage of technology to capture new market opportunities through ecommerce.

Asian E-Tailing Summit 2017

Hong Kong merchants considering expanding their online retail business should check out the Asian E-Tailing Summit, taking place on December 6, 2017, at the Hong Kong Convention and Exhibition Centre in Wan Chai.

Organized by the HKTDC, the event will survey a range of topics for the ecommerce industry. The event will include a morning plenary session on how rising digital consumption is reshaping the global economy, hosted by Deborah Weinswig Managing Director at Fung Global Retail and Technology. The afternoon will include two breakout sessions. The first break-out session, hosted by Mr Lester Owencroft, Area Vice President and Country Manager of Gartner Hong Kong, will discuss cross-border ecommerce and perspectives for logistics, online payments, security and fraud prevention, and order fulfilment. The second breakout session will discuss the impact of social commerce on online retail and omnichannel initiatives to engage online consumers hosted by Anson Bailey, Head of Consumer Markets at KPMG.

In addition to the main program highlighted above, the Summit’s will feature speakers from leading companies such as Ebay Hong Kong, Rakuten, BlueBell Group, Google, Macy’s, ZALORA, Sephora, and Chow Tai Fook. For more information the Asian E-Tailing Summit’s full program is available here.

You can also register for the event directly by following this registration link.

Come Chat with Us at the Event

During the Asian E-Tailing Summit, Wave Commerce will also be hosting a booth at the Convention Centre as part of the HKTDC SmartBiz Expo. The Expo gives SMEs and enterprises a platform to explore applications for technology and design and business innovation strategies.

At noontime, there’s a networking session with SmartBiz Expo Exhibitors. Our booth will be located at 1BD10. If you’re at the event, please come by for a chat to share perspectives on ecommerce trends in Hong Kong and beyond!

In the meantime, if you want to explore strategies for setting up or growing your ecommerce business in Hong Kong, please get in touch.

Based in Hong Kong, Wave Commerce specializes in serving the unique technology and marketing needs of clients with strategic ecommerce businesses. Our team has worked with emerging brands as well as enterprise clients and built technology used by thousands of online shops worldwide. Also try out our product, S Loyalty, one of Shopify’s most popular loyalty programs.


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At Wave Commerce, we’re proud to have worked with and grown with great clients, including both well-established brands with an international presence, and those local to the Hong Kong market. We value multi-year relationships and helping our clients drive towards long-term, sustainable growth.